Taking stock of your options

Finance Minister Michael Cullen is keen for Kiwis to look at the sharemarket again as an investment. But will the public shrug off memories of the 1980s crash and go for it, asks Margaret Inge.

Wednesday, March 9th 2005, 6:26AM

by The Landlord

Hard on the heels of the business comebacks of 1980s titans Allan Hawkins and Bruce Judge, Finance Minister Michael Cullen is keen for Kiwis to think again about the sharemarket.

Cullen, clearly mindful that our never-ending love affair with real estate is sooner or later likely to end in tears, wants to encourage us to look at shares as an alternative way of saving.

But Keith McGregor, industrial psychologist with Personnel Psychology, thinks there are a number of barriers in the way.


Not the least is the memory of the fall of houses of Hawkins's Equiticorp and Judge's modestly named Judge Corp.

"For some, sharemarket investment has been an absolute no- no since the 1987 crash."

Keith McGregor industrial psychologist Hard on the heels of the business comebacks of 1980s titans Allan Hawkins and Bruce Judge, Finance Minister Michael Cullen is keen for Kiwis to think again about the sharemarket.

Cullen, clearly mindful that our never-ending love affair with real estate is sooner or later likely to end in tears, wants to encourage us to look at shares as an alternative way of saving.

But Keith McGregor, industrial psychologist with Personnel Psychology, thinks there are a number of barriers in the way.

Not least is the memory of the fall of the houses of Hawkins's Equiticorp and Judge's modestly named Judge Corp.

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