Hi <first name>

While the past 12-months has been a huge year for the financial services industry, it looks like 2007 is going to be even busier.

Here at Tarawera Publishing Ltd (TPL) we are firmly focused on planning for 2007 and wanted to take this opportunity of telling you a little about the past year and what is planned.

ASSET Magazine undoubtedly had a good year, enjoying growth in terms of readership and support.

Some of the key changes during the year have been the appointment of a new, highly-experienced editor David Chaplin, an increase in page numbers with some issues getting up to a record 48 pages, and also the development of a strategic alliance with the Professional Advisers Association (PAA).

The PAA is the second largest association in New Zealand. Under this deal all its members receive ASSET every month.

The other change is that a year ago there were three magazines in the market. Now there is just one – ASSET.

Consequently ASSET has become a compelling opportunity for you if you want to talk to advisers.

Our proposition is that if you want to talk to advisers we are the biggest players, reach more of the market than any other publisher and we can offer you great packages across our adviser titles ASSET, Goodreturns.co.nz and the NZ Mortgage Mag.

At the moment we are seeking feedback from advertisers on what space they would like to book in 2007. If you would like me to put a package together for you, please either call on 07-3451920 or send me an email.

One of our other projects at present is the planning of our editorial features for 2007. I will send you an email early in the New Year outlining what we plan for readers.

Also to help your planning we have put dates for next year’s publications online at the Tarawera site here.

So please take the time before Christmas to get in touch with me and discuss your advertising options for 2007.

Regards
Philip

Philip Macalister
Managing Director
Tarawera Publishing Ltd.