Making ethical money work
Founder and managing director Carey Church says, after setting up the firm in 1997, her first client who wasn’t a friend or family member asked for advice on how to invest money ethically.
She couldn’t give them any due to a dearth of products.
Over time a handful of similar queries kept her on the lookout but there were only two or three investment trusts which were vaguely sustainable with terrible performance. With the launch of KiwiSaver in 2007 about two dozen clients asked about ethical products but it wasn’t until 2018 that Moneyworks saw a dramatic upswing in client interest about ethical investing in general.
Between 2018 and 2020, 90 to 95% of the firm’s new clients were stipulating ethical requirements.
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