Berry outlines how to squeeze the juice out of the fee model
Speaking at the Institute of Financial Advisers (IFA) conference in Wellington, Berry used her experience of working in the Australian market - where commission payments are banned on certain products - to outline how to best utilise a fee for service model.
She said in Australia 85% of advisers were associated with a provider, and Australian Securities and Investments Commission (ASIC) research found 61% of advisers revenue came via commission, helping "create a perception of product bias."
Berry also outlined a number of ways advisers can succeed in a fee for service environment.
It is essential advisers stop referring to the advice industry, as Berry stressed it is now a profession and needs to be labelled as such.
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