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Māori see value in life and health insurance but uptake lags

New report on Māori and insurance
Tuesday 1st of September 2026

Māori see value in life and health insurance, but affordability, trust and problems accessing suitable advice are contributing to significantly lower levels of cover, new Financial Markets Authority research shows.

The FMA’s Experiences of tangata whenua with insurances report surveyed 952 Māori and found a sizeable gap between the number who consider life and health insurance important and those who actually have cover.

DOWNLOAD the full report at the end of this story.

Fifty-five percent of respondents rated life insurance as important, while only 44% had it. The gap was wider for health insurance, which 51% considered important but just 33% held.

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