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RaboDirect moves into planner space

Tuesday 9th of August 2011

RaboDirect acting general manager John Baird says there is a space for the bank in this market as other banks don't actively promote their term deposits to advisers.

"No-one really seems to be playing in this area."

He guesses this is because banks have huge term deposit books, and the adviser space would be on a small proportion. While RaboDirect's total book sits at $3.3 billion it is small compared to the trading banks and the adviser space looks like a good fit for the bank, Baird says.

He says RaboDirect will be appealing to advisers as it is a AAA-rated bank and often has the best rates in the market.

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