‘Greenhushing’ another form of greenwashing says Aussie watchdog
Speaking at an ESG summit held by the Australian Financial Review, ASIC Chair Joe Longo said as a response to ASIC’s scrutiny of greenwashing, some companies may be tempted to cease all voluntary disclosure, “chasing greenwashing with a little ‘greenhushing’.”
This follows ASIC’s recent report which outlined 35 interventions it has taken on greenwashing in the past nine months, including civil proceedings against Mercer Superannuation Australia and fines for Vanguard.
Longo said ASIC has observed some commentators and firms saying, in effect, that while they have a good ESG policy, they can’t say anything about it because the regulators won’t let them.
He also referred to a 2022 international report by Swiss carbon finance consultancy, South Pole, that found nearly a quarter of 1,200 companies surveyed had decided not to talk about their net-zero commitments at all.
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