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SBS targets big banks with new 2 year rate

Monday 21st of October 2019

Launched this morning at 3.39%, SBS's two year fixed rate is the fourth cheapest on the market behind ICBC, China Construction Bank, and HSBC Premier, and lower than the rates currently offered by the big four.

The bank has unveiled a new-look logo to represent "the next stage of evolution" as the bank aims to move from being a challenger to a bigger player in the market, according to CEO Shaun Drylie. 

Drylie said the rate cut "is a great way to introduce SBS Bank to those around the country who might not know too much about us but are looking for a genuine bank that really cares about its customers”.

The drive from SBS comes as domestic banks look to take business from Australian-owned groups in the wake of the Royal Commission. Kiwibank has launched a national advertising campaign against the Aussie banks, while TSB has employed a "price match" tactic in recent months. 

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