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Meaningful difference seen as coming from Kiwibank’s capital raise; Profit for specialist lenders falls again

Starting with institutional investment and an eventual IPO is an excellent start for turning Kiwibank into a meaningful disruptor, David Cunningham Squirrel Mortgages chief executive says. [READ ON]

For the second year in a row profit for non-bank lenders has fallen. [Check out what KPMG says]

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Kiwibank's ad misleading

Kiwibank has admitted its advertising promoting ‘cheaper home loans guaranteed’ was likely to mislead following an investigation by the Commerce Commission.

Thursday, February 13th 2003, 10:54PM

by Jenny Ruth

That’s much to the delight of Wizard Home Loans boss John Grant who laid a complaint about Kiwibank’s "home loan guarantee" with the commission last September.

The offending advertising ran during September and October in newspapers and on television. The television commercial screened 94 times during this period.

"Contrary to its advertising, Kiwibank did not in fact guarantee ‘cheaper’ or ‘the cheapest’ home loans. Instead, it intended to match, rather than undercut a competitor’s rate if it were proven that over a six-year period, an equivalent product was cheaper," the commission says.

It also considers Kiwibank’s advertising suggested it would undercut loans made by any home lender when the offer applied only to equivalent home packages by banks with branches nationwide.

Kiwibank has changed its advertising to correct these misleading statements.

"If competition is to be effective, consumers need to be able to rely on the information provided by companies so that they can make an informed choice about which of the goods and services they will buy," says Deborah Battell, director of the commission’s fair trading branch.

The commission’s verdict is in line with Wizard’s legal opinion from KPMG Legal which said the advertising was deceptive and misleading.

Kiwibank chief executive Sam Knowles says Kiwibank has "fully accepted" the commission’s ruling. "We have taken a quite aggressive position in promoting our home loans as we genuinely believe we have the best loans available of the main trading banks," Knowles says.

"We also want to offer a fair and transparent deal for consumers, so we are happy to be more specific about how the guarantee works and who we are competing with.

Grant says Wizard feels "absolutely" vindicated in making its complaint.

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Mortgage Rates Table

Full Rates Table | Compare Rates

Lender Flt 1yr 2yr 3yr
AIA - Back My Build 4.94 - - -
AIA - Go Home Loans 7.49 5.79 5.49 5.59
ANZ 7.39 6.39 6.19 6.19
ANZ Blueprint to Build 7.39 - - -
ANZ Good Energy - - - 1.00
ANZ Special - 5.79 5.59 5.59
ASB Bank 7.39 5.79 5.49 5.59
ASB Better Homes Top Up - - - 1.00
Avanti Finance 7.90 - - -
Basecorp Finance 8.35 - - -
BNZ - Classic - 5.99 5.69 5.69
Lender Flt 1yr 2yr 3yr
BNZ - Mortgage One 7.54 - - -
BNZ - Rapid Repay 7.54 - - -
BNZ - Std 7.44 5.79 5.59 5.69
BNZ - TotalMoney 7.54 - - -
CFML 321 Loans 6.20 - - -
CFML Home Loans 6.45 - - -
CFML Prime Loans 8.25 - - -
CFML Standard Loans 9.20 - - -
China Construction Bank - 7.09 6.75 6.49
China Construction Bank Special - - - -
Co-operative Bank - First Home Special - 5.69 - -
Lender Flt 1yr 2yr 3yr
Co-operative Bank - Owner Occ 6.95 5.79 5.59 5.69
Co-operative Bank - Standard 6.95 6.29 6.09 6.19
Credit Union Auckland 7.70 - - -
First Credit Union Special - 5.99 5.89 -
First Credit Union Standard 7.69 6.69 6.39 -
Heartland Bank - Online 6.99 5.49 5.39 5.45
Heartland Bank - Reverse Mortgage - - - -
Heretaunga Building Society 8.60 6.65 6.40 -
ICBC 7.49 5.79 5.59 5.59
Kainga Ora ▼7.39 ▼5.79 ▼5.59 ▼5.69
Kainga Ora - First Home Buyer Special - - - -
Lender Flt 1yr 2yr 3yr
Kiwibank 7.25 ▼6.69 ▼6.49 6.49
Kiwibank - Offset 7.25 - - -
Kiwibank Special 7.25 ▼5.79 ▼5.59 5.69
Liberty 8.59 8.69 8.79 8.94
Nelson Building Society 7.94 5.75 5.99 -
Pepper Money Advantage 10.49 - - -
Pepper Money Easy 8.69 - - -
Pepper Money Essential 8.29 - - -
SBS Bank 7.49 6.95 6.29 6.29
SBS Bank Special - ▼5.89 ▼5.49 5.69
SBS Construction lending for FHB - - - -
Lender Flt 1yr 2yr 3yr
SBS FirstHome Combo 4.94 ▼4.89 - -
SBS FirstHome Combo - - - -
SBS Unwind reverse equity 9.75 - - -
TSB Bank 8.19 6.49 6.39 6.39
TSB Special 7.39 5.69 5.59 5.59
Unity 7.64 5.79 5.55 -
Unity First Home Buyer special - 5.49 - -
Wairarapa Building Society 7.70 5.95 5.75 -
Westpac 7.39 6.39 6.09 6.19
Westpac Choices Everyday 7.49 - - -
Westpac Offset 7.39 - - -
Lender Flt 1yr 2yr 3yr
Westpac Special - 5.79 5.49 5.59
Median 7.49 5.79 5.69 5.69

Last updated: 12 December 2024 9:22am

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