MMC re-brand future focused
MMC’s new branding reveals changes that are more than just skin deep.
Monday, September 28th 2020, 12:52PM
Vedran Babić
Following their purchase of Aegis last December, MMC’s refreshed brand looks forward to the future.
CEO, Vedran Babić says the process of refreshing MMC’s proposition has been an opportunity to “collectively define our values, who we are, what we do and what we believe in; it brought us together during lockdown and gave us a singular focus”.
A new website is one of the communication tools MMC have launched to explain their expanded service offering and client-centric vision.
The investment administrator also held two “virtual roadshows” last week to launch their refreshed brand to both Wealth Administration and Fund Administration clients.
The brand refresh marks three years of significant growth for MMC. During this time they’ve expanded into KiwiSaver registry, custody and now wealth administration.
They have also made significant governance and leadership appointments, including a CFO and two new independent directors.
“We’ve always seen ourselves playing a much larger role outside the services we deliver, powering the larger providers and advisory firms and empowering the smaller ones.
“We’re poised to take what we do to the next level for our clients and their investors. It’s an exciting time.”
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