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Liquid launch

AMP New Zealand has just poured out a new independent subsidiary liquid.co.nz, which has partnered with over 20 businesses to create what it says is the country's first broad-based financial services portal.

Thursday, March 8th 2001, 7:29PM

by Paul McBeth

AMP New Zealand has just poured out a new independent subsidiary liquid.co.nz, which has partnered with over 20 businesses to create what it says is the country's first broad-based financial services portal.

Savings and retirement products, loans, global investments, insurance, estate planning services and more are all available online along with basic financial information, news and research, goal planners, calculators and the like. Liquid's partners include Morningstar, Mike Pero Mortgages, Access Brokerage, Tower Managed Funds, Armstrong Jones and ANZ Funds Management as well as AMP Financial Services, AMP General Insurance and AMP Henderson Global Investors.

Liquid officially swam into town last night, with Managing Director Peter Larsen claiming that the breadth and depth of the services it offered made it unique. It follows on from other recent AMP e-business initiatives such as AMP Direct, which let people manage their relationship with AMP online, and online global wrap service InvestorNet.

Larsen said KPMG had audited the new website to check that it didn't favour any particular product or brand. Over 220 products are already available and more are in the pipeline.

And the target market? Net-savvy consumers, people who want and are confident enough to look after their own finances (an estimated 18 per cent of the population) and who are looking for "full online fulfilment". Nothing too salacious there, either; rather, they want to be able to browse, choose and actually buy financial products and services online with the minimum hassle.

Keeping Liquid sexy will be the challenge, but the company is already working on extra features such as live chat, personalised news feeds and business games as well as adding business partners and products. They're also tracking legal developments on digital signatures, "the implementation of which will close the loop for full online fulfilment for our life protection and money-making products".

Liquid states that people buying products through its website won't be disadvantaged on price, and may "on occasion" get more competitive prices than otherwise. It will make a living from commissions, as partners will pay Liquid a commission for any product or service of theirs bought through the website.

Paul is a staff writer for Good Returns based in Wellington.

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  • Industry leader calls for one class of adviser
    “Finally a major institution has seen the light. Well done AMP. Now we just need the banks to get on board....”
    11 minutes ago by Craig Simpson
  • Industry leader calls for one class of adviser
    “Finally common sense is filtering into the industry. I couldn't agree more on having a single designation for those who dispense...”
    2 hours ago by Pragmatic
  • nib: Opportunities for advisers
    “Majella, yes some are bad. But there are some beauties out there to this day. Why would you want to re write a premium payback...”
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  • Where are the financial advisers?
    “"Broker", are you suggesting that your value as an adviser could be replaced with some interactive software?...”
    21 hours ago by macca
  • nib: Opportunities for advisers
    “nib don't sell Ultimate Max directly, only the "third party cover" cheap policies. That's as it should be. If you can't sell...”
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Lender Flt 1yr 2yr 3yr
AMP Home Loans 7.24 5.69 6.19 6.55
AMP Home Loans $200k+ 7.14 5.59 6.09 6.45
AMP Home Loans LVR <80% - - 5.75 6.09
ANZ 6.74 5.89 5.99 6.29
ANZ Special - 5.39 5.39 5.79
ASB Bank 6.75 5.99 5.99 6.39
ASB Bank Special - 5.59 5.39 5.59
BankDirect 6.75 5.99 6.09 6.39
BankDirect Special - 5.59 5.39 5.59
BNZ - Classic - 5.69 5.39 5.69
BNZ - GlobalPlus 6.74 5.89 6.19 6.29
Lender Flt 1yr 2yr 3yr
BNZ - Mortgage One 7.15 - - -
BNZ - Rapid Repay 6.74 - - -
BNZ - Std, FlyBuys 6.74 5.89 6.19 6.29
BNZ - TotalMoney 6.74 - - -
Credit Union Auckland 6.70 - - -
Credit Union Baywide 6.45 5.95 5.99 -
Credit Union North 6.45 - - -
Credit Union South 5.75 - - -
eMortgage 6.04 6.15 6.69 7.19
Finance Direct 6.10 6.45 6.69 7.10
First Credit Union 6.45 - - -
Lender Flt 1yr 2yr 3yr
General Finance 5.95 6.25 6.50 7.10
HBS Bank 6.65 5.69 5.39 5.69
HBS Special - 5.59 5.19 5.49
Heartland 6.70 7.00 7.25 7.85
Heretaunga Building Society 6.70 5.70 5.80 -
Housing NZ Corp 6.74 5.70 6.09 6.29
HSBC Premier 6.84 5.65 5.65 5.65
HSBC Premier LVR > 80% - - - -
HSBC Special - 5.29 5.29 5.29
ICBC 6.75 5.99 6.39 -
Kiwibank 6.65 5.69 6.09 6.29
Lender Flt 1yr 2yr 3yr
Kiwibank - Capped - - - -
Kiwibank - Offset 6.55 - - -
Kiwibank LVR > 80% - - 5.55 5.55
Liberty - - - -
Napier Building Society 5.80 6.00 6.70 -
Nelson Building Society 6.95 6.15 6.60 -
NZ Home Loans 6.85 6.09 6.40 6.65
Perpetual Trust 7.70 - - -
Resimac 6.59 6.03 6.10 6.19
SBS Bank 6.65 5.69 5.39 5.69
SBS Bank Special - 5.59 5.19 5.49
Lender Flt 1yr 2yr 3yr
Silver Fern 5.95 6.10 6.55 7.05
Sovereign 6.85 5.99 6.09 6.39
Sovereign Special - 5.59 5.39 5.59
The Co-operative Bank 6.70 5.59 5.39 5.59
TSB Bank 6.74 5.70 5.70 6.00
TSB Special - - 5.35 5.60
Wairarapa Building Society 6.20 5.75 5.95 -
Westpac 6.59 5.99 6.19 6.39
Westpac - Capped rates - 6.74 6.99 -
Westpac - Offset 6.59 - - -
Westpac Special - - 5.39 5.89
Median 6.70 5.82 5.99 6.19

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