Fidelity Life boosts non-medical limits as part of new underwriting package

Fidelity Life introduces product changes to make its offers more competitive.

Friday, July 8th 2022, 7:12AM

Fidelity Life has rolled out a package of improved underwriting requirements which it says will benefit customers and advisers alike. 

The key feature of the new package is significantly higher non-medical limits for lump sum covers, meaning customers can access higher cover amounts without the need for mandatory medical evidence or testing. 

Fidelity Life chief sales and service officer Bronwyn Kirwan says “our advisers and partners have been telling us we need to be more competitive – we’ve heard their feedback and it’s great we’ve been able to act on it. "

“As well as the higher non-medical limits, the removal of broad Covid-related restrictions will be of huge benefit to newly self-employed customers who don’t yet have a financial track record. This allows us to bring back income protection covers such as our New to Business and Farmers Key Person products.”   

Whilst additional underwriting considerations are still necessary for new key person policies, blanket restrictions on customers who have been self-employed for less than three
years are no longer needed. 

Advisers will also benefit from simplified medical codes, making it easier to log and update customers’ medical histories in Adviser Centre.  

“We’re conscious that advisers and their businesses are under pressure, including adapting to new regulations and licensing requirements, and the cost of living crisis. We’re constantly looking to add value to advisers and make it easier to do business with us. We hope this package makes it a just little bit easier for advisers to help more New Zealanders get the benefits of insurance protection.” 

The new underwriting requirements apply to all new business issued from 29 June 2022 and are the result of a new agreement Fidelity Life has entered into with global reinsurer
Gen Re. 

Tags: Fidelity Life