Fidelity Life is refreshing the structure of its Adviser Council
The refresh is designed to ensure the council remains future focused and responsive to rapidly changing customer expectations, technology shifts, regulatory developments and broader market dynamics.
Wednesday, February 18th 2026, 7:20AM
Key enhancements to the new Adviser council model include:
- A redesigned membership structure to increase the range of perspectives, and representation across experience, business models, communities and regions, supported by the addition of two industry representatives and three new adviser representatives.
- Sharper alignment to Fidelity Life’s strategic focus areas, including digital uplift, customer value creation and industry leadership.
- A strengthened advisory function, enabling deeper insights, earlier trend detection and more practical guidance to improve customer and adviser experiences.
- • Updated selection and tenure settings, shaped by adviser feedback and the 2026 candidate briefing process.
Chief Commercial Officer Bronwyn Kirwan says the council has “played a pivotal role in shaping our products, propositions, service and engagement – and in supporting the turnaround across our distribution channels.”
“The evolution builds on the strong foundations established over the past four years,” she says.
“The Adviser council has consistently delivered independent perspectives, early insights and meaningful challenge,” she says.
Since its creation, the Adviser council has acted as a critical conduit between advisers and the business, representing diverse viewpoints and influencing planning and execution. Participation quality, adviser representation and tangible impact have remained strong throughout its tenure.
The refreshed structure which includes two industry representatives ensures the council continues adding value in an environment of accelerating change.
“Now is the moment to evolve the Adviser council for what comes next. Building on a strong foundation, this next phase expands the council to include industry representatives, broadening perspectives and strategic impact.
Our commitment to genuine partnership with advisers remains firm as we work together to deliver better outcomes for more New Zealanders and strengthen our connection to the wider industry.” Kirwan says.
The newly appointed members will serve a two-year term and will join current Adviser council members Andrea Reid (Aliya Brokers Ltd), Cory Bennett (Float Financial Advisers), David Jochem (Insure Ltd), James Pearson (Total Life), and Sarah Hunger (Cura Advisers).
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